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Company Profile

From Changsha
to the World's
Fields & Farms.

Changsha New-Nutri Agriculture & Technology Co., Ltd. is a vertically integrated manufacturer and exporter of premium organic fertilizer inputs -- combining factory-level quality control with deep international trade expertise.

Founded
2008
Markets
30+
Capacity
50K MT
Staff
120+
New-Nutri manufacturing facility exterior view

Headquarters & Production Base

Changsha, Hunan Province, China

Our Journey

Over 15 years of continuous growth.

From a regional supplier to a globally trusted manufacturer -- built on consistent product quality, R&D investment, and long-term customer partnerships.

  1. 2008

    Foundation

    Company Established

    New-Nutri was founded in Changsha with a core focus on humic acid-based fertilizer production. Initial capacity of 5,000 MT/year serving domestic agricultural markets.

  2. 2011

    Expansion

    First Export Milestone & ISO Certification

    Secured ISO 9001 quality management certification and initiated first export shipments to Southeast Asia and the Middle East. Expanded product line to include potassium humate and seaweed extract.

  3. 2015

    Scale-up

    New Production Facility & OMRI Listing

    Opened a second production facility, tripling annual output capacity to 20,000 MT. Achieved OMRI Listed certification for key products, enabling entry into organic-certified supply chains in North America and Europe.

  4. 2018

    R&D

    R&D Center Launch & OEM Program

    Established an in-house R&D center with 12 full-time researchers. Launched a structured OEM/ODM program enabling international brand owners to develop custom formulations under private label.

  5. 2021

    Global reach

    30+ Country Export Network Established

    Reached active export relationships in 30+ countries across Europe, Americas, Africa and Asia-Pacific. Introduced amino acid product line and expanded liquid fertilizer portfolio to serve foliar application markets.

  6. 2024

    Present

    50,000 MT Annual Capacity -- Full Vertical Integration

    Completed Phase III capacity expansion. Full vertical integration from raw material sourcing through production, QC testing, packaging and export logistics. Serving 30+ countries with a portfolio of 60+ product SKUs.

Manufacturing Infrastructure

Factory-grade control at every stage.

Our integrated production base in Changsha provides full visibility from raw material intake to finished product dispatch -- eliminating middlemen and reducing supply chain risk for our customers.

Production line -- granulation equipment

Production Line 01

Granulation & Drying

Quality control laboratory

QC Laboratory

In-house Testing & Analysis

Warehouse and packaging facility

Packaging & Dispatch

Custom Format Filling

Annual Output

50,000

Metric Tons

Full Phase III capacity

Production Lines

8

Active Lines

Solid + liquid formulations

Facility Area

35,000

Square Meters

Across 2 production bases

Product SKUs

60+

Formulations

Standard + custom grades

Solid Formulation

  • Granules (2-4 mm standard)
  • Powder (80-200 mesh)
  • Flakes & crystals
  • Water-soluble grades

Liquid Formulation

  • Concentrated solutions
  • Suspension formulations
  • Foliar-grade clarity
  • Drip-irrigation compatible

OEM / Custom Blending

  • Custom nutrient ratios
  • Private label packaging
  • Minimum 1 MT samples
  • Regulatory-compliant labeling

Quality Assurance

A quality system built for international compliance.

Every batch is tested against defined specifications before dispatch. Our multi-stage QC process covers incoming materials, in-process checks, and final product verification.

Quality Control Process

  1. 01

    Raw Material Inspection

    All incoming raw materials are tested for heavy metals, active content, and moisture before entering production. Non-conforming materials are rejected at intake.

  2. 02

    In-Process Monitoring

    Continuous parameter monitoring during granulation, drying, and blending stages. Batch records maintained for full traceability throughout production.

  3. 03

    Finished Product Testing

    Every production batch undergoes final QC testing for key indicators including active content, pH, particle size, solubility, and heavy metal limits before release.

  4. 04

    Third-Party Verification

    Customers may request independent third-party lab testing. We support SGS, Intertek, and other accredited testing agencies for pre-shipment verification.

Certifications & Standards

Organic Input

OMRI Listed®

Organic Materials Review Institute -- approved for use in certified organic production

Quality System

ISO 9001:2015

Certified quality management system covering production, testing, and customer service

Trade Compliance

SGS / Intertek

Third-party pre-shipment inspection and testing available on request

Export Docs

COA / TDS / SDS

Full documentation package provided with every shipment for customs and regulatory compliance

In-house Laboratory Capabilities

Humic/Fulvic Acid Content Volumetric + UV
Heavy Metal Screening ICP-OES
Amino Acid Profile HPLC Analysis
Particle Size Distribution Laser Diffraction

Our People

Expert teams across production, R&D and trade.

120+ professionals spanning agronomy, chemistry, production engineering, quality control, and international trade -- organized to deliver consistent results for global customers.

12

R&D Researchers

Dedicated to formulation development, efficacy trials, and product innovation.

20+

QC Technicians

Maintaining testing protocols across all production lines and batch releases.

15+

Export Specialists

Handling documentation, compliance, logistics, and customer communication for 30+ markets.

8+

Agronomists

Providing technical support, crop-specific recommendations, and application guidance.

General Manager portrait

Leadership

General Manager

15+ years in agricultural inputs industry

Oversees strategic direction, international partnerships, and overall business development across global markets.

Chief Technology Officer portrait

R&D

Chief Technology Officer

PhD in Agricultural Chemistry

Leads product development, formulation research, and technical compliance for international market requirements.

Head of International Trade portrait

Trade

Head of International Trade

10+ years export experience

Manages export operations, trade compliance, shipping documentation, and key account relationships across 30+ countries.

Global Reach

Trusted by importers and distributors in 30+ countries.

Long-term supply relationships built on consistent quality, responsive communication, and the commercial flexibility to meet diverse market requirements.

EU

Europe

  • Germany, Netherlands
  • Spain, Italy, France
  • Poland, Turkey
  • + 8 more markets

Key focus: OMRI organic inputs

AM

Americas

  • USA, Canada
  • Brazil, Mexico
  • Chile, Colombia
  • + 5 more markets

Key focus: Organic certification

ME

Middle East & Africa

  • UAE, Saudi Arabia
  • Egypt, Morocco
  • Kenya, South Africa
  • + 6 more markets

Key focus: Arid soil solutions

AP

Asia Pacific

  • Australia, India
  • Thailand, Vietnam
  • Indonesia, Malaysia
  • + 4 more markets

Key focus: Rice & tropical crops

Export & Trade Capability

End-to-end export support from our team.

Incoterms

FOB, CIF, CFR, EXW -- flexible to buyer requirements

Payment Terms

T/T, L/C, D/P -- structured for long-term partnerships

Documentation

Full export docs: COA, TDS, SDS, phytosanitary, CO

Lead Time

15-25 days standard; expedited available for stock items

Packaging

25 kg bags, 1 MT jumbo bags, IBC tanks, custom formats

MOQ

1 MT samples; 5-20 MT standard commercial orders

International Trade Exhibitions

  • DE

    Agritechnica -- Hannover, Germany

    Annual participation since 2014

  • CN

    Canton Fair -- Guangzhou, China

    Regular exhibitor, agricultural inputs hall

  • US

    Organic World Congress -- USA

    Showcasing OMRI-listed product portfolio

  • ES

    Fruit Attraction -- Madrid, Spain

    European market development focus

Partnership Model

Preferred Supplier Program

Long-term partners benefit from priority production scheduling, dedicated account management, co-development of custom formulations, and joint market entry support for new product registrations.

Why New-Nutri

The integrated advantage of a manufacturer-trader.

Direct Factory Pricing

No intermediary margins. Prices reflect actual production costs with transparent cost structures for volume orders and long-term contracts.

Consistent Batch Quality

ISO 9001 production system with documented batch records. Every shipment is backed by a COA from our in-house laboratory.

Flexible Customization

OEM/ODM program for custom formulations, physical forms, nutrient content adjustments, and private label packaging from 1 MT samples.

Regulatory Documentation

Full export documentation package including COA, TDS, SDS, phytosanitary certificates, and third-party test reports for market registration.

OMRI Organic Certification

Key product lines carry OMRI Listed® certification, enabling direct entry into organic-certified agricultural supply chains in North America and Europe.

Responsive Technical Support

Dedicated agronomists and product specialists available for application guidance, crop-specific recommendations, and field performance troubleshooting.

Ready to evaluate New-Nutri as your supply partner?

Request product specifications, a sample pack, or a direct price quotation. Our export team responds within 24 hours on business days.